Startup 101: Finding the right business partner

A relationship with the right business partner can be just as meaningful — if not more so — than a dating partner.

Source: mashable.com

Right on point!  The two points that resonated most with me here are 1. Find a cofounder who is willing and able to put in the same level of effort as you are; and 2. don’t let the excitement blind you to red flags.

I’ve seen founders thrown and disillusioned when they are putting their hearts and souls into a business while their cofounder is more stopping by to do some work.  Of course you must take into account people’s economic realities: if she needs to keep her day job until you’ve got some level of funding, figure out if a full partnership is really viable.  It may not be.  And it may take a few months until it is. Go in with eyes wide open. Answer the questions raised below.

And the red flags…just like in dating.  If something bugs you now (or is a niggling doubt), it will only grow.  People are never better behaved than they are at the beginning of a relationship.  N E V E R.  Play the field a little.  Have discussions with the successful co founders you know to see how they make it work.

As with all big decisions, best to dip your toe in before you dive.

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